Cookie Policy
How we use cookies and how you can control them. Last updated:
Effective date:
Contact for cookies/privacy: privacy@brandmerchlab.com.
1. What Are Cookies
Small files placed on your device to operate the site, analyze usage, and personalize content/ads. Similar technologies include pixels, local storage, and SDKs.
2. Categories We Use
- Essential — required for core functionality (security, load balancing, sessions, consent storage).
- Analytics/Performance — measure traffic, diagnose issues, improve UX.
- Marketing — measure campaigns, build audiences, and personalize ads where permitted.
3. Managing Consent
On first visit we present a consent banner. You can accept/reject categories (except Essential) and change your preferences at any time via “Cookie settings” or the banner link. Browser controls may also block cookies.
4. Specific Providers
Typical providers include: site hosting/CDN, analytics (e.g., Google Analytics), tag manager, payments (e.g., Stripe), storefront and fulfillment partners, and advertising platforms (e.g., Meta, Google, TikTok). The exact set may vary by project and will be reflected in your consent choices.
5. Retention
Cookies persist for their stated lifetime or until you delete them. Session cookies expire when you close your browser.
6. International Transfers
Where providers process data outside your jurisdiction, appropriate safeguards (e.g., SCCs or equivalent) apply.
7. Updates
We may update this Policy to reflect changes in technology or providers. The effective date will be updated accordingly.